Giving You The Competitive Edge

Our award-winning marketing strategies put you in front, driving visibility and maximizing sales channels. Keeping up with shifting trends within the travel industry will ensure you always maintain your competitive edge.

Sales Development

  • Monthly scheduled sales calls and presentations to key industry professionals and organizations including:
    • Travel Agencies
    • Tour Operators
    • Tourist Boards
    • Airlines
  • Participation and attendance at key travel trade and consumer trade shows
  • Positioning on Miller Aird Destination Marketing website and menu card that is distributed to travel agents nationwide


  • Contracting with scheduled air tour operators and internet tour companies
  • Liaison to destination tourist boards and airlines
  • Escorted hotel management sales calls
  • Coordination of client receptions and special events


  • Design of creative sales promotion and marketing materials for sales and targeted mailings
  • Creative sales promotions with radio, tv stations
  • Extensive online e-marketing:
    • Target email blasts
    • Electronic newsletters
    • Social marketing through Facebook and Twitter
    • Strategies for building TripAdvisor momentum
    • Strategies for website conversions
  • Develop your presence in niche markets such as:
    • Destination weddings and honeymoons
    • Golf and spa
    • Yachting and sailing
    • Scuba diving and adventure travel
    • Excursions and cultural destinations
  • Guidance for website relaunch and rebranding

Accountability & Management

  • Track budgets
  • Prepare marketing plans
  • Manage a current stakeholder databases
  • Coordinate hotel management sales calls
  • Maintain dedicated phone number for customer service and reservation assistance (additional fees may apply)
  • Monthly reports